#1 Sales Guru · Global Gurus
Foreword by Russell Brunson
#1 Sales Guru · Global Gurus
Foreword by Russell Brunson
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Sales Freedom.
From Pressure
To Purpose‑Driven Selling.
The #1 Sales Guru in the World is giving you the blueprint that took him from top 20% → top 1% → #1. Foreword by Russell Brunson.
- Stop losing deals to price — win on purpose, not pressure.
- Install the 3:5 Forrest Freedom Framework™ — Jason's operating system.
- Turn your reps into Sales Warriors who close without discounting.
Just cover $10.95 shipping. Ships to U.S. addresses. No subscription. No catch.
“Jason isn't just teaching sales tactics — he's leading a revolution in how selling is done. This book is a complete transformation of what it means to sell.”
— Russell Brunson, Founder of ClickFunnels
#1
Sales Guru in the World
Global Gurus in 2025
Top 3
Sales Training Programs
Worldwide by global gurus
Why I Wrote This Book
You’ve been sold a broken model of selling.
I was selling new homes, sitting across from a woman going through a divorce. She wasn’t looking for granite countertops. She was looking for freedom.
In that moment, I stopped trying to get the sale. I started trying to help her reach resolution. And ironically, that’s when I started closing more than ever.
“The number one human desire is freedom.”
Here’s the truth: the way most salespeople have been trained is killing the profession. Pressure. Manipulation. “Overcome the objection.” Discount to win. Chase the quota.
It burns your reps out. It creates skeptical customers. It erodes your margin. And worst of all — it disconnects you from the only thing that actually works: serving at the highest level.
If you’re a roofer, remodeler, new home builder, or in-home sales leader watching national competitors win deals you should have won — this book is for you.
You’re not losing because of price. You’re losing because you’re still playing the old game.
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What You’ll Learn
Six chapters that will rewire how you sell.
01
The Sales Trap
Why the selling model you were taught is burning you out — and the identity shift that breaks the cycle.
02
100% Resolution = Sales Freedom
The formula that took me from top 20% to #1 in the world. Stop chasing the close. Start leading the resolution.
03
The Covenant of the Sales Warrior
Lead with authority. Serve with empathy. Protect with truth. The three commitments that change everything.
04
Your Selling Style
Identify exactly how you sell today — and the one adjustment that doubles your close rate without new leads.
05
The 3:5 Forrest Freedom Framework™
My complete operating system: three pillars, five mastery strategies. The same one I install into 7- and 8-figure teams.
06
Leading Sales Warriors
How to stop managing salespeople and start forging warriors. For owners and sales leaders building championship teams.
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About The Author
Jason Forrest
I'm the #1 ranked sales guru in the world in 2025 (Global Gurus), CEO of Forrest Performance Group, and a Master Practitioner in Neuro-Linguistic Programming — the psychology of how top producers think, speak, and act.
When I was 10, my Sunday school teacher was Zig Ziglar. He taught me: “If you help enough people get what they want, you’ll always get what you want.” Decades later, that’s still the foundation of everything I teach.
My training programs — Warrior Selling and Leadership Sales Coaching — are ranked top 3 globally. I’ve installed sales systems into hundreds of home-services companies. And I’ve put everything I know into this book.
#1 in the World
Sales Guru — Global Gurus
Trained Under
Zig Ziglar
Top 3 Globally
Sales Training Programs
NLP Master
Practitioner Certification
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Results From SALESPEOPLE & LEADERS Like You
What happens when you install this.
🌟 🌟 🌟 🌟 🌟
"We stopped selling against ourselves. Two months in a row we set records — 100% increase in business. The framework isn't motivation. It's operational."
Richard Barron
Owner, HHI Windows & Doors
🌟 🌟 🌟 🌟 🌟
"My reps used to fold the second a homeowner pushed back. After installing the 5/4/3, close ratios went up and he walked out with a signed contract. We stopped losing to the nationals."
Dallas Werner
Owner, First American Roofing
🌟 🌟 🌟 🌟 🌟
"I thought the problem was leads. Turns out I was the market. I've won 18 deals against competitors who were 5–10% cheaper. I'm the solution — not the market."
Salesperson
Heritage Homes — Home Builder
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Common Questions
Before you order.
Yes. The book is free. You just cover $10.95 to ship it to you. No bait-and-switch, no hidden charges, no subscription.
Because I want this book in the hands of every owner, sales leader, and salesperson in home services who’s sick of losing deals they should have won. Shipping covers the logistics. That’s it.
Yes. Roughly half this book is written for the individual Sales Warrior. The other half is for the leaders who install the system. If you sell or you lead people who sell — it’s for you.
A physical hardcover, printed and shipped to your door. This isn’t a digital download.
Orders ship within 3–5 business days. You’ll get a tracking number the moment it leaves our warehouse. U.S. addresses only right now.
You’ll get updates about the book, a few follow-up emails with bonus training, and info on how to work with me if you want to go deeper. Unsubscribe any time. No spam, ever.
Last Call
Get Sales Freedom shipped to your door.
I wrote this book for the operators and salespeople building something real in their markets. If that's you — tell me where to send it.
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Forrest Performance Group
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Fort Worth, TX 76116
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